Branding is the way consumers identify a business, put simply it is how your customers recognise and experience your business. A strong brand should be so much more than just a logo; it must reflect in consistency throughout your business from service, to your business cards and website, to the quality of your product. Read more.
As a business owner, at some point you will have come in contact with design and as a result of this you would have some understanding of what designers do. Let me guess...creating logos, enhancing images in Photoshop, making newspaper ads, correct? Yes, designers do these things, but really these are just elements... Read more.
Is your business website looking very tired and old? Does it need to be brought into the 21st Century both visually and with its content? Or do you not even have a website yet and need one to give your business that digital edge that your competitors may already have over you? Well guess what, achieving this very simple goal is actually easier than you might... Read more.
Put your hand up if you have your own Facebook or Instagram account... it's almost sacrilege in this day and age not to. But, it can be a scary unknown space when applying it to business, so knowing how to use it is key. Did you know that social media can hold the power to catapult your business into the next level with the right Digital Strategy? Read more.